Public Relations

The celebrity as ag spokesperson

The celebrity as ag spokesperson

Making the buzz about your brand A celebrity spokesperson is the ultimate stamp of approval, and it can be invaluable. Or can it? The combination of a celebrity and a brand offers...

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Two years of Marketing to Farmers

Two years of Marketing to Farmers

Thank you to our readers! Happy New Year! It’s 2019, and we would like to thank you for your readership and commitment to Marketing to Farmers. We created Marketing to Farmers to generate...

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Saying thanks on National Farmers Day

Saying thanks on National Farmers Day

Recognizing farmers' contributions to the economy and our country National Farmers Day is a time to thank and acknowledge the farmers throughout our country for the work they do to provide...

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Traveling through the customer journey

Traveling through the customer journey

From persona to personalization: how brands develop the customer experience.The customer journey has become very trendy and for good reason. It defines who the customer is within the...

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