Maximize your digital marketing In its infancy, the internet was a way to organically seek information about a product, service or location. But now, type a search word into Google and...
10 tips to understand and utilize SEO
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Social Media
Trade shows offer non-stop opportunities for marketing to farmers
Tips to make your next trade show a worthwhile marketing experience. We recognize the value of ag trade shows and how these events support our marketing goals. We get the opportunity to...
Top 10 metrics to measure when marketing to farmers
What to measure to make your marketing effective. We recently discussed that both quality and quantity matter when it comes to metrics. Farmers and the ag industry have unique needs and...
Social media strategies: picking the right platform to achieve your goals when marketing to farmers
Choosing the best social media channels to make a difference and increase engagement Since its inception, Marketing to Farmers has tried to keep up with the social media Joneses. That...
Capturing the charm on the farm: marketing to farmers in the age of Instagram
How to use this innovative app as a marketing tool. Instagram was born in 2010 as a photography-sharing app. Three years later it expanded to accommodate video, and today it has over one...
Facebook Live Is MORE than your average marketing to farmers
Farmers get to know more about ag brands; ag marketers learn more about their customers. Facebook Live has emerged as a great marketing tool for brands and customers to connect, especially...
How to get the most out of social media when marketing to farmers
Following these tips will ensure your work is efficient and effective. It’s well documented that social media can be useful for reaching and engaging farmers. Yet we often hear marketers...
Understanding how farmers use social media can improve your marketing
Farmers are increasingly active on social media, are you missing out? More and more farmers are actively engaging in social media platforms, for both personal and business reasons. ...
Live-tweeting is an effective marketing tool to engage farmers
Tips on live-tweeting to farmers from an ag event. We are just finishing a busy time for ag trade shows and conferences. During these events, I saw a number of ag marketers successfully...