Strategy

7 Steps to a successful ag event

7 Steps to a successful ag event

Planning an event pays off in the engagement We’ve planned and attended many events, from press conferences and industry seminars to award ceremonies and after-parties. When it comes to...

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The celebrity as ag spokesperson

The celebrity as ag spokesperson

Making the buzz about your brand A celebrity spokesperson is the ultimate stamp of approval, and it can be invaluable. Or can it? The combination of a celebrity and a brand offers...

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